Melbourne is effortlessly cool. Sometimes too cool. Whether it’s turning an alleyway into a fine dining venue or launching a bar with no sign and no menu, this city occasionally takes its hipster crown and wears it just a bit too snug. Here are 10 gloriously over-the-top times Melbourne out-cooled itself and we secretly loved it anyway.
1. When a Cafe Only Accepted Payment via Poem
A pop-up in Fitzroy once let customers pay for coffee with original poetry. Cute? Yes. Convenient? Absolutely not. But Melbourne? 100%.
2. When a Hidden Bar Had No Name, No Sign and No Door Handle
You had to find the “right brick” to push. Then walk down a corridor lined with taxidermy. And once inside? No menu. Just “bespoke cocktails based on your aura.”
3. When We Put a Rooftop Cinema on Top of a Bookstore on Top of a Bar
Enter: Curtin House. A vertical hipster paradise featuring a bar, a bookstore, a Thai restaurant, and a rooftop cinema in that order. Bonus points if you climbed all six flights in vintage boots.
4. When a Bar Only Served Tinned Fish and Natural Wine
Somewhere in Collingwood, someone decided anchovies in a tin were the next big thing. And they were right but it’s still peak Melbourne smugness.
5. When We Launched a Festival Dedicated Entirely to Toasties
Yep, a whole event for grilled cheese. Artisanal sourdough, aged cheddar, truffle oil, a craft beer to match. And it sold out.
6. When People Lined Up for Two Hours for Soft Serve
It was just ice cream. But it was sea salt and charcoal vanilla served out of a pastel-pink hole-in-the-wall. Instagram went wild. Dignity was left behind.
7. When We Had a Bar in a Laundromat and a Hair Salon That Also Sold Cocktails
Multitasking? More like brand synergy. Wash your clothes, get a trim, sip a negroni all under one roof. And yes, someone DJed from the corner.
8. When We Turned a Tram into a Moving Five-Star Restaurant
Because regular dining is boring. The Colonial Tramcar Restaurant was the city’s OG experience dining trundling past the Arts Centre while serving duck confit.
9. When You Needed a Booking to Buy a Croissant
Lune Croissanterie legendary, flaky, and pre-order only for a while. Their pastries are now in food history books. But yes, at one point you had to reserve a butter croissant like it was theatre tickets.
10. When a Coffee Shop Used Japanese Syphon Brewing, Delivered by Staff in Lab Coats
It was part science, part theatre, part caffeine cult. Did the coffee taste better? Probably. Did it feel like a science experiment? Definitely.
Bottom line: If it sounds unnecessarily complicated, a bit expensive, and maybe exists in an alley it’s probably peak Melbourne. And we wouldn’t change a thing.

